Affiliate Disclosure
Last Updated: 2026
Our Affiliate Relationships
Caldwell Creations (caldwellcreations.co.uk) is a participant in affiliate marketing programmes with various online casinos and betting operators. When you click on certain links on our website and subsequently register or make a deposit with these operators, we may earn an affiliate commission. These commissions are paid directly by the casino operators and do not affect the amount you pay or any bonuses you receive.
Editorial Independence
We want to be absolutely clear: our affiliate relationships do not influence our editorial rankings, reviews, or recommendations. Our reviews are based on independent research, player experience, licensing, security standards, game variety, customer support quality, and bonus terms. We review casinos objectively regardless of whether they are affiliate partners or not.
Identifying Affiliate Links
Affiliate links on our site are typically marked with one or more of the following indicators:
- An "affiliate link" label or badge
- The text "[Affiliate Link]" next to the link
- A sponsored content notice on relevant pages
If you're unsure whether a link is an affiliate link, please contact us directly.
Regulatory Compliance
This disclosure complies with the Advertising Standards Authority (ASA) Code of Non-broadcast Advertising and Direct & Promotional Marketing (CAP Code) and UK consumer protection regulations. We are committed to transparent and honest advertising practices.
Your Responsibility
You are responsible for ensuring that online gambling is legal in your jurisdiction and for gambling responsibly. We encourage all players to:
- Verify the licensing and regulatory status of any casino operator independently
- Set personal deposit limits and stick to them
- Seek support from organisations such as Gamble Aware or BeGambleAware if you have concerns
- Read all terms and conditions before registering
Contact Us
If you have questions about this disclosure or our affiliate relationships, please contact us through our website.